The Wisconsin Agricultural Tourism Association (WATA) has launched the Sip and Savor Digital Savings Passport.
Running through Oct. 31, this free digital pass is the ultimate mobile companion for adventurous travelers, weekend warriors and foodies looking to explore Wisconsin’s vibrant agricultural landscape.
Sip and Savor delivers instant access to exclusive, one-time discounts at nearly 20 premier destinations across the state. Travelers can chart a course through rolling hills and historic towns to uncover world-class artisan cheeses, local award-winning wines, handcrafted spirits, farm-fresh ice cream and unique field-to-fork experiences.
“The Sip and Savor Savings Passport is your ticket to discover and save at incredible hidden gems,” said Sheila Everhart, WATA executive director. “Whether you love crisp local wines, sharp cheeses, fresh cranberries or authentic farm meals, this pass helps you plan an unforgettable road trip while keeping money in your pocket.”
Anyone can sign up for free to save at wiagtourism.com/passports. The pass is delivered instantly via text and email. Filter participating locations, plan your route and check in on your phone to unlock savings.
From quick weekend getaways to season-long road trips, Sip and Savor invites travelers to experience Wisconsin one unforgettable bite and sip at a time.


